http://www.beancast.us The BeanCast™ is a weekly round table podcast, featuring notables from the marketing, advertising, interactive and public relations community. We discuss the latest industry news with a healthy dose of perspective. Join the fun. Subscribe today! Feeder 1.5.10(880) http://reinventedsoftware.com/feeder/ http://blogs.law.harvard.edu/tech/rss en ©2010 Cool Beans Productions, a division of The Cool Beans Group. All rights reserved. beancast@gmail.com (Bob Knorpp) beancast@gmail.com (Bob Knorpp) Mon, 26 Jul 2010 00:56:26 -0400 Mon, 26 Jul 2010 00:56:26 -0400 http://beancast.evanbooth.com/images/beancast_logo_sm.jpg http://beancast.evanbooth.com/images/beancast_logo_sm.jpg 144 144 3bqythvnur Cool Beans Productions A Marketing Podcast The BeanCast™ is a weekly round table podcast, featuring notables from the marketing, advertising, interactive and public relations community. We discuss the latest industry news with a healthy dose of perspective. Join the fun. Subscribe today! marketing+podcast, advertising, marketing, pr, social+media, direct+marketing, interactive clean Bob Knorpp beancast@gmail.com no This Week: David Burn, Bill Green, George Parker and Åsk Wäppling join Bob to discuss the UnF--k the Gulf campaign, Alyssa Milano's "request" to Old Spice, 500 million dissatisfied customers, the rush to open social practices and Dr. Pepper's one girl and one cup. (PLEASE NOTE: This episode contains explicit language.)]]> Mon, 26 Jul 2010 00:47:46 -0400 0112the-beancast-boobies-and-kittens The BeanCast This Week: David Burn, Bill Green, George Parker and Åsk Wäppling This Week: David Burn, Bill Green, George Parker and Åsk Wäppling join Bob to discuss the UnF--k the Gulf campaign, Alyssa Milano's "request" to Old Spice, 500 million dissatisfied customers, the rush to open social practices and Dr. Pepper's one girl and one cup. no 1:17:53 This Week: Duane Forrester, Dan Goldgeier, Joseph Jaffe and Helen Klein Ross join Bob to discuss gaps between popularity and effectiveness, high-end e-commerce, the dilemma of digital ad sales, antennaegate and @comcastcares moving on.]]> Sun, 18 Jul 2010 23:20:15 -0400 0111the-beancast-smell-like-duane The BeanCast This Week: Duane Forrester, Dan Goldgeier, Joseph Jaffe and Helen Klein Ross This Week: Duane Forrester, Dan Goldgeier, Joseph Jaffe and Helen Klein Ross join Bob to discuss gaps between popularity and effectiveness, high-end e-commerce, the dilemma of digital ad sales, antennaegate and @comcastcares moving on. no 1:23:51 This Week: Jeff Cutler, Bill Green, Tim Nudd and Christopher S. Penn join Bob to discuss LeBron's PR debacle, TV ads for video games, PayPal X, why students hate mobile ads and Bogusky's exit.]]> Sun, 11 Jul 2010 23:51:43 -0400 0110the-beancast-bogusky-leaves-lebron-comes The BeanCast This Week: Jeff Cutler, Bill Green, Tim Nudd and Christopher S. Penn This Week: Jeff Cutler, Bill Green, Tim Nudd and Christopher S. Penn join Bob to discuss LeBron's PR debacle, TV ads for video games, PayPal X, why students hate mobile ads and Bogusky's exit. no 1:03:50 This Week: Esteban Contreras, Bill Green, John January and Jim Mitchem join Bob to discuss building trust on untrustworthy networks, click-to-call, the perpetual underdog brand, digital ads on license plates and this year's Cannes controversy.]]> Sun, 27 Jun 2010 23:02:26 -0400 0109the-beancast-trust-me The BeanCast This Week: Esteban Contreras, Bill Green, John January and Jim Mitchem This Week: Esteban Contreras, Bill Green, John January and Jim Mitchem join Bob to discuss building trust on untrustworthy networks, click-to-call, the perpetual underdog brand, digital ads on license plates and this year's Cannes controversy. no 1:12:54 This Week: Edward Boches, Mitch Joel, Ian Schafer and John Wall join Bob to discuss measuring loyalty efforts, spill-over damage control, video shelf talkers, the not-so-competitive Cannes field and mobile apps driving sales.]]> Sun, 20 Jun 2010 22:44:38 -0400 0108the-beancast-loyalty-is-hot The BeanCast This Week: Edward Boches, Mitch Joel, Ian Schafer and John Wall This Week: Edward Boches, Mitch Joel, Ian Schafer and John Wall join Bob to discuss measuring loyalty efforts, spill-over damage control, video shelf talkers, the not-so-competitive Cannes field and mobile apps driving sales. no 1:16:47 This Week: Joseph Jaffe, Len Kendall and Gunther Sonnenfeld join Bob to discuss $60MM in iAds, Twitter search SEO, couponing dominating social success, whether advertisers are talking to themselves and legislating the volume of TV ads.]]> Sun, 13 Jun 2010 23:02:41 -0400 0107the-beancast-word-people The BeanCast This Week: Joseph Jaffe, Len Kendall and Gunther Sonnenfeld This Week: Joseph Jaffe, Len Kendall and Gunther Sonnenfeld join Bob to discuss $60MM in iAds, Twitter search SEO, couponing dominating social success, whether advertisers are talking to themselves and legislating the volume of TV ads. no 59:30 This Week: Jonah Bloom, Duane Forrester, Herbert Krabel and Angela Natividad join Bob to discuss BP PR, why social advertising may be all talk, why buyers still prefer physical stores, Twitter's ad crackdown and game mechanics in marketing.]]> Sun, 06 Jun 2010 23:11:55 -0400 0106the-beancast-shut-up-already The BeanCast This Week: Jonah Bloom, Duane Forrester, Herbert Krabel and Angela Natividad This Week: Jonah Bloom, Duane Forrester, Herbert Krabel and Angela Natividad join Bob to discuss BP PR, why social advertising may be all talk, why buyers still prefer physical stores, Twitter's ad crackdown and game mechanics in marketing. no 1:11:55 This Week: C.C. Chapman, Jim Louderback, Dirk Singer and John Wall join Bob to discuss the same old upfronts, quitting Facebook, bad user-generated ads, the world cup ad juggernaut and why Hollywood loves advergames.]]> Sun, 23 May 2010 22:24:25 -0400 0105the-beancast-same-old-upfront The BeanCast This Week: C.C. Chapman, Jim Louderback, Dirk Singer and John Wall This Week: C.C. Chapman, Jim Louderback, Dirk Singer and John Wall join Bob to discuss the same old upfronts, quitting Facebook, user-generated bad ads, the world cup ad juggernaut and why Hollywood loves advergames. no 1:01:11 This Week: Jeff Cutler, Joseph Jaffe, Erik Proulx and Ken Wheaton join Bob to discuss Facebook knowing where you are, whether mobile is all hype, dire warnings from the postmaster, derailing your new agency model and using search to land a dream job.]]> Sun, 16 May 2010 23:18:51 -0400 0104the-beancast-live-from-cape-may The BeanCast This Week: Jeff Cutler, Joseph Jaffe, Erik Proulx and Ken Wheaton This Week: Jeff Cutler, Joseph Jaffe, Erik Proulx and Ken Wheaton join Bob to discuss Facebook knowing where you are, whether mobile is all hype, dire warnings from the postmaster, derailing your new agency model and using search to land a dream job. no 1:06:46 This Week: David Armano, Bill Green, Angela Natividad and Harry Webber join Bob to discuss controversy immunity, more Facebook changes, a ROI-compensation lookback, location-based results and texting while sexing.]]> Sat, 08 May 2010 20:35:16 -0400 0103the-beancast-bring-in-the-goats The BeanCast This Week: David Armano, Bill Green, Angela Natividad and Harry Webber This Week: David Armano, Bill Green, Angela Natividad and Harry Webber join Bob to discuss controversy immunity, more Facebook changes, a ROI-compensation lookback, location-based results and texting while sexing. no 1:14:35 This Week: Geri Druckman, Bill Green and Dave Lakhani join Bob to discuss whether social media can replace the need for agencies, under-utilization of data, educating kids about ads, whether the FTC should regulate the Web and the iAds premium pricing.]]> Mon, 03 May 2010 00:57:19 -0400 0102-the-beancast-its-what-you-do-with-it The BeanCast This Week: Geri Druckman, Bill Green and Dave Lakhani This Week: Geri Druckman, Bill Green and Dave Lakhani join Bob to discuss whether social media can replace the need for agencies, under-utilization of data, educating kids about ads, whether the FTC should regulate the Web and the iAds premium pricing. no 1:09:13 This Week: Joseph Jaffe, Darryl Ohrt, John Wall and Alan Wolk join Bob to discuss Facebook's plan to connect the Internet, Nielsen's social marketing study, "free" becoming "pay," the latest green advertising tactic and ABC's problem with plus-sized lingerie.]]> Sun, 25 Apr 2010 22:19:13 -0400 0101the-beancast-likeability The BeanCast This Week: Joseph Jaffe, Darryl Ohrt, John Wall and Alan Wolk This Week: Joseph Jaffe, Darryl Ohrt, John Wall and Alan Wolk join Bob to discuss Facebook's plan to connect the Internet, Nielsen's social marketing study, "free" becoming "pay," the latest green advertising tactic and ABC's problem with plus-sized lingerie. no 1:01:24 This Week: Christina Kerley, Jennifer Leggio, Angela Natividad and Rupal Parekh join Bob to discuss Twitter's ad model, TV "mini" events, the greenest brand of them all, whether Google lacks focus and a creative crowdsourcing horror story.]]> Mon, 19 Apr 2010 00:38:50 -0400 0100the-beancast-hurley-lives-everyone-else-die The BeanCast This Week: Christina Kerley, Jennifer Leggio, Angela Natividad and Rupal Parekh This Week: Christina Kerley, Jennifer Leggio, Angela Natividad and Rupal Parekh join Bob to discuss Twitter's ad model, TV "mini" events, the greenest brand of them all, whether Google lacks focus and a creative crowdsourcing horror story. no 1:11:28 This Week: Bill Green, Tim Nudd, Peter Shankman and Hadji Williams join Bob to discuss the failures of Web advertising, the launch of iADs, Yelp ending a troubling practice, Tiger's Nike Ad and Bob Garfield's farewell.]]> Sun, 11 Apr 2010 23:49:39 -0400 099the-beancast-have-you-learned-anything The BeanCast This Week: Bill Green, Tim Nudd, Peter Shankman and Hadji Williams This Week: Bill Green, Tim Nudd, Peter Shankman and Hadji Williams join Bob to discuss the failures of Web advertising, the launch of iADs, Yelp ending a troubling practice, Tiger's Nike Ad and Bob Garfield's farewell. no 1:16:36 This Week: Carri Bugbee, Stuart Foster, Bill Green and John Wall join Bob to discuss client/agency relationships, co-viewing apps, buying reputation instead of names, Facebook fans becoming "likes" and branded April Fools pranks.]]> Sun, 04 Apr 2010 23:30:55 -0400 098the-beancast-buying-reputation The BeanCast This Week: Carri Bugbee, Stuart Foster, Bill Green and John Wall This Week: Carri Bugbee, Stuart Foster, Bill Green and John Wall join Bob to discuss client/agency relationships, co-viewing apps, buying reputation instead of names, Facebook fans becoming "likes" and branded April Fools pranks. no 1:13:47 This Week: Christian Borges, Bill Green, Ben Kunz and Åsk Wäppling join Bob to discuss The Last Advertising Agency on Earth, forgiveness vs. perfection in customer service, iPad ad buys, rebirthing brands and Facebook's crackdown on loose ad copy.]]> Mon, 29 Mar 2010 00:15:31 -0400 097the-beancast-the-last-advertising-agency-on-e The BeanCast This Week: Christian Borges, Bill Green, Ben Kunz and Åsk Wäppling This Week: Christian Borges, Bill Green, Ben Kunz and Åsk Wäppling join Bob to discuss The Last Advertising Agency on Earth, forgiveness vs. perfection in customer service, iPad ad buys, rebirthing brands and Facebook's crackdown on loose ad copy. no 1:02:03 This Week: Edward Boches, Steve Garfield, Helen Klein Ross, Rob Schwartz and John Wall join Bob to discuss the problems with "drinkability," social skeptics, the Nestle Facebook fail, privacy around a Netflix contest and ads in public schools.]]> Sun, 21 Mar 2010 23:37:20 -0400 096the-beancast-consider-yourself-embraced The BeanCast This Week: Edward Boches, Steve Garfield, Helen Klein Ross, Rob Schwartz and John Wall This Week: Edward Boches, Steve Garfield, Helen Klein Ross, Rob Schwartz and John Wall join Bob to discuss the problems with "drinkability," social skeptics, the Nestle Facebook fail, privacy around a Netflix contest and ads in public schools. no 58:08 This Week: Duane Forrester, Bill Green and Michael McSunas join Bob to discuss "transforming" the 4As, hispanic marketing, why live webcasting is hot again, the PR of eliminating overdraft fees and taking the jerk out of SXSW.]]> Mon, 15 Mar 2010 01:22:35 -0400 095the-beancast-the-money-shot-of-tweets The BeanCast This Week: Duane Forrester, Bill Green and Michael McSunas This Week: Duane Forrester, Bill Green and Michael McSunas join Bob to discuss "transforming" the 4As, hispanic marketing, why live webcasting is hot again, the PR of eliminating overdraft fees and taking the jerk out of SXSW. no 1:06:26 This Week: Bill Green, Scott Henderson, Joseph Jaffe and Jim Louderback join Bob to discuss Viacom leaving Hulu, metrics killing creativity, Google's patent on location-based advertising, leveraging ads for Oscar traffic and the underwear make-good.]]> Sun, 07 Mar 2010 22:14:55 -0500 094the-beancast-according-to-brogans-day-rate The BeanCast This Week: Bill Green, Scott Henderson, Joseph Jaffe and Jim Louderback This Week: Bill Green, Scott Henderson, Joseph Jaffe and Jim Louderback join Bob to discuss Viacom leaving Hulu, metrics killing creativity, Google's patent on location-based advertising, leveraging ads for Oscar traffic and the underwear make-good. no 1:18:32 This Week: Rose Cameron, Joseph Jaffe, Scott Monty and James P. Othmer join Bob to discuss mobile roadblocks, Toyota's dealer rebellion, putting social in its place, the 4As combining conferences and why Paris is too hot for Brazil.]]> Sun, 28 Feb 2010 23:12:46 -0500 093the-beancast-brought-to-you-by-the-letter-j The BeanCast This Week: Rose Cameron, Joseph Jaffe, Scott Monty and James P. Othmer This Week: Rose Cameron, Joseph Jaffe, Scott Monty and James P. Othmer join Bob to discuss mobile roadblocks, Toyota's dealer rebellion, putting social in its place, the 4As combining conferences and why Paris is too hot for Brazil. no 1:11:43 This Week: Tyler Hurst, Angela Natividad and John Wall join Bob to discuss Olympic brand buzz, the limitations of sentiment analysis, pre-roll effectiveness, why the Fortune 500 ignores SEO and Facebook's big traffic numbers.]]> Sun, 21 Feb 2010 23:04:39 -0500 092the-beancast-telling-olympic-stories The BeanCast This Week: Tyler Hurst, Angela Natividad and John Wall This Week: Tyler Hurst, Angela Natividad and John Wall join Bob to discuss Olympic brand buzz, the limitations of sentiment analysis, pre-roll effectiveness, why the Fortune 500 ignores SEO and Facebook's big traffic numbers. no 57:27 This Week: Bill Green, Steve Hall, George Parker and Åsk Wäppling join Bob to discuss Super Bowl "nostalgia," sexism in the bowl ads, winners and losers, Edelman's report on peer recommendation and Google Buzz.]]> Mon, 15 Feb 2010 02:23:55 -0500 091the-beancast-same-old-stuff The BeanCast This Week: Bill Green, Steve Hall, George Parker and Åsk Wäppling This Week: Bill Green, Steve Hall, George Parker and Åsk Wäppling join Bob to discuss Super Bowl "nostalgia," sexism in the bowl ads, winners and losers, Edelman's report on peer recommendation and Google Buzz. no 1:19:04 This Week: Bill Green, Jim Mitchem, Dirk Singer and Ian Sohn join Bob to discuss Toyota's woes, Super Bowl PR plays, Glee's money-making machine, Second Life's second life and the pay-4-square model.]]> Mon, 08 Feb 2010 01:00:52 -0500 090the-beancast-flyover-country The BeanCast This Week: Bill Green, Jim Mitchem, Dirk Singer and Ian Sohn This Week: Bill Green, Jim Mitchem, Dirk Singer and Ian Sohn join Bob to discuss Toyota's woes, Super Bowl PR plays, Glee's money-making machine, Second Life's second life and the pay-4-square model. no 1:15:58 This Week: Edward Boches, Sally Hogshead, Len Kendall and Abbey Klaassen join Bob to discuss the iPad launch, how to bury an announcement, why account planning must die, Mr. Dru's stance on procurement and GM taking the low road.]]> Mon, 01 Feb 2010 00:04:42 -0500 089the-beancast-sarcasm-is-back The BeanCast This Week: Edward Boches, Sally Hogshead, Len Kendall and Abbey Klaassen This Week: Edward Boches, Sally Hogshead, Len Kendall and Abbey Klaassen join Bob to discuss the iPad launch, how to bury an announcement, why account planning must die, Mr. Dru's stance on procurement and GM taking the low road. no 1:07:15 This Week: Saul Colt, Esteban Contreras, Hal Goodtree and John Wall join Bob to discuss branding in political campaigns, the "savior" of publishing, Chrysler's Super Bowl dilemma, regulating diet ads in Spain and serial agency reviews.]]> Sun, 24 Jan 2010 23:27:12 -0500 088the-beancast-brands-and-politics The BeanCast This Week: Saul Colt, Esteban Contreras, Hal Goodtree and John Wall This Week: Saul Colt, Esteban Contreras, Hal Goodtree and John Wall join Bob to discuss branding in political campaigns, the "savior" of publishing, Chrysler's Super Bowl dilemma, regulating diet ads in Spain and serial agency reviews. no 1:00:21 This Week: Bill Green, Joe Jaffe, Åsk Wäppling and Dave Wilkie join Bob to discuss the role of mobile in disaster fund raising, NBC's late-night fiasco, an online show with broadcast success, Google exiting China and twhite, twexy tweethearts.]]> Sun, 17 Jan 2010 23:18:53 -0500 087the-beancast-text-for-haiti The BeanCast This Week: Bill Green, Joe Jaffe, Åsk Wäppling and Dave Wilkie This Week: Bill Green, Joe Jaffe, Åsk Wäppling and Dave Wilkie join Bob to discuss the role of mobile in disaster fund raising, NBC's late-night fiasco, an online show with broadcast success, Google exiting China and twhite, twexy tweethearts. no 1:07:53 This Week: Christopher Baccus, Bret Bernhoft, Al Gadbut and Angela Natividad join Bob to discuss mobile madness, hyperlocal digital, a Google divided, H&M's trash and social media for social good.]]> Sun, 10 Jan 2010 23:20:35 -0500 086the-beancast-worse-than-cancer The BeanCast This Week: Christopher Baccus, Bret Bernhoft, Al Gadbut and Angela Natividad This Week: Christopher Baccus, Bret Bernhoft, Al Gadbut and Angela Natividad join Bob to discuss mobile madness, hyperlocal digital, a Google divided, H&M's trash and social media for social good. no 1:08:50 This Week: Bill Green, Steve Hall and Erik Proulx join Bob to discuss a transparent turnaround, content vs. cable, the community manager option, a half-billion dollar snub and bringing the jingle back.]]> Mon, 04 Jan 2010 00:42:19 -0500 085the-beancast-it-tastes-like-cardboard The BeanCast This Week: Bill Green, Steve Hall and Erik Proulx This Week: Bill Green, Steve Hall and Erik Proulx join Bob to discuss a transparent turnaround, content vs. cable, the community manager option, a half-billion dollar snub and bringing the jingle back. no 1:14:25 The BeanCast 2009 Outtakes Special]]> Mon, 21 Dec 2009 00:31:15 -0500 01the-beancast-2009-outtakes-special The BeanCast The BeanCast 2009 Outtakes Special The BeanCast 2009 Outtakes Special no 38:47 This Week: Bill Green, Angela Natividad, George Parker and John Wall join Bob to discuss the top stories and trends of 2009.]]> Sun, 20 Dec 2009 23:37:13 -0500 084the-beancast-the-2009-year-end-show The BeanCast This Week: Bill Green, Angela Natividad, George Parker and John Wall This Week: Bill Green, Angela Natividad, George Parker and John Wall join Bob to discuss the top stories and trends of 2009. no 1:51:19 This Week: Bill Green, Joseph Jaffe, Matt McDermott and Aaron Strout join Bob to discuss overlooked Google news, new lows for astroturfing, lecherous bubbles, over-hyping augmented reality and getting the most from your Super Bowl buy.]]> Sun, 13 Dec 2009 23:56:14 -0500 083the-beancast-tiny-bubbles The BeanCast This Week: Bill Green, Joseph Jaffe, Matt McDermott and Aaron Strout This Week: Bill Green, Joseph Jaffe, Matt McDermott and Aaron Strout join Bob to discuss overlooked Google news, new lows for astroturfing, lecherous bubbles, over-hyping augmented reality and getting the most from your Super Bowl buy. no 1:15:21 This Week: Jonah Bloom, Rob Schwartz, Peter Shankman and Jamie Turner join Bob to discuss the auto industry a year later, brand Tiger in jeopardy, the Nielsen single-source plan, Facebook ending regional networks and the Comcast/NBC deal.]]> Sun, 06 Dec 2009 22:38:55 -0500 082the-beancast-a-hole-in-each-one The BeanCast This Week: Jonah Bloom, Rob Schwartz, Peter Shankman and Jamie Turner This Week: Jonah Bloom, Rob Schwartz, Peter Shankman and Jamie Turner join Bob to discuss the auto industry a year later, brand Tiger in jeopardy, the Nielsen single-source plan, Facebook ending regional networks and the Comcast/NBC deal. no 1:10:01 This Week: Kelly Eidson, Joseph Jaffe, Angela Natividad and Ian Schafer join Bob to discuss Black Friday promotions, the struggle to keep circulars secret, pay per tweeting going mainstream, AOL's new logo and the results of the Peperami crowdsourced campaign.]]> Sun, 29 Nov 2009 22:53:42 -0500 081the-beancast-the-cow-goes-moo The BeanCast This Week: Kelly Eidson, Joseph Jaffe, Angela Natividad and Ian Schafer This Week: Kelly Eidson, Joseph Jaffe, Angela Natividad and Ian Schafer join Bob to discuss Black Friday promotions, the struggle to keep circulars secret, pay per tweeting going mainstream, AOL's new logo and the results of the Peperami crowdsourced campaign. no 1:10:43 This Week: David Burn, Dan Goldgeier, Bill Green and Dirk Singer join Bob to discuss socializing the holiday season, why tech-expertise equals creative job security, Oprah's big news, opinion over Murdoch vs. Google and how a loofa became an Internet Meme.]]> Sun, 22 Nov 2009 22:55:17 -0500 080the-beancast-scrubbing-rupe The BeanCast This Week: David Burn, Dan Goldgeier, Bill Green and Dirk Singer This Week: David Burn, Dan Goldgeier, Bill Green and Dirk Singer join Bob to discuss socializing the holiday season, why tech-expertise equals creative job security, Oprah's big news, opinion over Murdoch vs. Google and how a loofa became an Internet Meme. no 59:03 This Week: Duane Forrester, Bill Green, Aaron Strout and Hadji Williams join Bob to discuss spinning numbers in studies, the biggest entertainment launch ever, Google buys AdMob, how retail can lead us and why Microsoft is most engaging.]]> Mon, 16 Nov 2009 00:16:01 -0500 079the-beancast-the-wrong-questions The BeanCast This Week: Duane Forrester, Bill Green, Aaron Strout and Hadji Williams This Week: Duane Forrester, Bill Green, Aaron Strout and Hadji Williams join Bob to discuss spinning numbers in studies, the biggest entertainment launch ever, Google buys AdMob, how retail can lead us and why Microsoft is most engaging. no 1:17:05 This Week: Ana Andjelic, Walter Pike, David Vogeleer and Åsk Wäppling join Bob to discuss the politics of being the "lead," why the DVR is now our friend, online ad-scammers going analog, the rise of virtual goods and AT&T mad about maps.]]> Sun, 08 Nov 2009 22:57:07 -0500 078the-beancast-live-from-walters-bed The BeanCast This Week: Ana Andjelic, Walter Pike, David Vogeleer and Åsk Wäppling This Week: Ana Andjelic, Walter Pike, David Vogeleer and Åsk Wäppling join Bob to discuss the politics of being the "lead," why the DVR is now our friend, online ad-scammers going analog, the rise of virtual goods and AT&T mad about maps. no 1:05:41 This Week: C.C. Chapman, Bill Green, Len Kendall and Åsk Wäppling join Bob to discuss the growing influence of procurement in advertising, yet another agency model, UK mail in peril, bypassing the press and Microsoft's surprise over MacFarlane's humor.]]> Sun, 01 Nov 2009 23:50:51 -0500 077the-beancast-its-a-conspiracy The BeanCast This Week: C.C. Chapman, Bill Green, Len Kendall and Åsk Wäppling This Week: C.C. Chapman, Bill Green, Len Kendall and Åsk Wäppling join Bob to discuss the growing influence of procurement in advertising, yet another agency model, UK mail in peril, bypassing the press and Microsoft's surprise over MacFarlane's humor. no 1:00:27 This Week: Edward Boches, Joseph Jaffe, Ben Kunz and James P. Othmer join Bob to discuss Direct's brand problem, creativity in social media, online creative vs. placement, why more screens don't mean more ads and the Hulu business model.]]> Sun, 25 Oct 2009 23:31:11 -0400 076the-beancast-more-than-just-mail The BeanCast This Week: Edward Boches, Joseph Jaffe, Ben Kunz and James P. Othmer This Week: Edward Boches, Joseph Jaffe, Ben Kunz and James P. Othmer join Bob to discuss Direct's brand problem, creativity in social media, online creative vs. placement, why more screens don't mean more ads and the Hulu business model. no 1:16:37